Transform Your Go-to-Market With The Power of Influencers and Creators
Turn influencers and creators into your greatest growth drivers. Proven strategies for measurable impact and more people-first marketing.
Use code: KOGANPAGE20 to get 20% off the book
About the Book
This Book Will Transform Your Approach to B2B Marketing
Today’s hyper-competitive market rewards authentic connections. B2B Influencer Marketing equips you with proven strategies to leverage the power of creators and influencers, helping you connect, grow, and drive real results.
Here’s what you’ll learn:
How to identify and engage the right influencers to amplify your brand.
Proven frameworks to build partnerships that drive revenue and loyalty.
Scalable strategies that integrate influencers into your broader marketing efforts seamlessly.
This isn’t just a book—it’s a toolkit for marketers looking to revolutionize their approach and stand out in an oversaturated marketplace.
Who This Book Is For
Are you a marketer tired of outdated strategies that miss the mark? A business leader eager to boost credibility and trust through genuine relationships? Curious about unlocking the true potential of influencer marketing to grow your brand? Then this book's for you.
For $97, get the book along with over $2,000 in free resources and 60 minutes with me
Key Takeaways
Everything You Need to Succeed
Success in today’s market isn’t about shouting louder; it’s about connecting smarter. This book gives you the tools to cut through the noise and build meaningful partnerships with influencers and creators who can amplify your message.
Proven Frameworks for Success
Discover step-by-step strategies to identify and collaborate with influencers who authentically amplify your brand.
Real-World Case Studies
Explore success stories from brands like IBM, HubSpot, and SAP to see influencer marketing in action.
Scalable Tools & Templates
Access ready-to-use templates and tools that make influencer campaigns seamless and scalable.
Use Code: KOGANPAGE20 to get 20% OFF
B2B Creator School
The B2B Creator Economy is Booming—Are You Ready to Tap Into Its $480 Billion Potential?
Unlock the opportunities of this fast-growing space with a step-by-step roadmap. With nine focused guides, I’ll help you navigate the B2B Creator Economy and carve out your path to success. This isn’t just a playbook—it’s your comprehensive guide to thriving in the creator world.
Testimonials
The Proof Is in The Pudding - Don't Take My Word For It.
"Nick delivers a clear and practical roadmap for navigating the evolving world of B2B influencer marketing. His approach balances authenticity with strategy, showing how creators can drive meaningful engagement without sacrificing trust."
Vahbiz Cooper
- Digital Marketing Manager
"Nick does a masterful job breaking down not only the theory and proven success behind B2B influencer marketing but gives step-by-step instructions on how to put this knowledge into action."
Charley Riley
- Head of Marketing
"This book is an insightful and forward-thinking guide that brings the power of authentic, creator-led partnerships to the forefront of B2B marketing."
Lorri Kane
- Owner
"I wish this book existed when I first started our influencer program. It felt like a crash course on creating a sustainable B2B influencer marketing strategy."
Natalie Marcotullio
- Head of Growth & Operations
About the Author
Nick Bennett is the Co-Founder of TACK, a media network and go-to-market firm helping B2B businesses transform demand into revenue through people-first strategies.
With over a decade of experience in B2B tech marketing, Nick has pioneered innovative go-to-market approaches and is a leading advocate for leveraging the creator economy in B2B.
His book, B2B Influencer Marketing: Work With Creators to Generate Authentic and Effective Marketing, offers actionable guidance for building impactful influencer programs that drive measurable growth.
Ready to Make Influencers Your Competitive Edge?
Whether you’re launching a new initiative or refining your strategy, B2B Influencer Marketing provides the insights and tools to transform your brand. Don’t wait—take your next step today.
